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Google Chinese keyword advertising effectiveness test report and problem analysis

[Abstract]: in Google Advertising, is a topic of interest to many domestic websites, based on the basic process of Google in the era of marketing advertising and real data, the formation of the basic content of test report. On the basis of this, the author also analyzes and discusses some other basic problems related to Google keyword advertising, in order to provide more practical information about Google keyword advertising.    
   
   
   
   
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Ali has been secretly invested that has not been listed on the valuation of $600 million wonderful e

Abstract: Alibaba has secretly invested in the United States in recent years, the most ambitious wonderful electricity supplier startups Jet. When it comes to ambition, because it’s operating mode; when it comes to wonderful, because the product has not come out, Jet financing has been to B round valuation to $600 million.

on Friday, to participate in a private dinner to get a friend has not yet announced the news: Alibaba has secretly invested in recent years, the United States of America’s most ambitious electricity supplier startups Jet. When it comes to ambition, because of its operation mode; said wonderful, because the product is not out, Jet financing has to B round of valuation to $600 million, even from the advertising point of view, Jet is the current global electricity supplier industry’s top website. However, I did not find the information from the Crunchbase, taking into account the Crunchbase often delayed and inaccurate, this news case is true. In addition, in view of the Jet so mysterious, these two days I was about a few related industry chain downstream, the following is my interview to obtain information for reference only: read more

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Partnership open shop is feasible to analyze the good and bad

this year, a total of three people looking for me, hope I can open the shop to make money, but I have been refused.

is the first person I find high school classmates, he bought a three bedroom house in Guangdong Zhongshan mortgage, he meant that if I had it, can provide lodging place, and there is a room can be used to do the warehouse. Supply from the local wholesale, Zhongshan is a clothing production base, so do not worry about this. He has said that at this age if it does not come out of business, there is no chance. Unfortunately, my thoughts and was not the same, I don’t have a spirit of adventure, do Taobao if no successful Chengren attitude is not good, not to mention his determination to succeed is not obvious. Sure enough, under my guidance, his bazaar shop in a short period of half a month time, but also to create nearly a hundred pieces of sales, and all this is done by way of a loss of promotion and package mail. Then no news of him, should be estimated to find a job shop work, it also did not mention. read more

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How to carry out video marketing in car rental industry

video marketing has been regarded as a long history, from TV advertising to online video is video marketing, the most simple form is in the video as a carrier of advertising, these ads through direct video screen in the form of publicity to the products or services of the enterprise, there is a class of video advertising is through video content and creative fun to spread the brand, so today we talk about the car rental industry how to better carry out video marketing.

first: car rental industry video marketing advertising how to make read more

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IBM revenue continued to decline but the blue giant to prove his non old

IBM today announced the 2016 fiscal first quarter earnings, IBM reported a first quarter revenue of $18 billion 684 million, fell 5%, net profit of $2 billion 14 million, down 13%. IBM quarter revenue has declined for sixteenth consecutive quarters, struggling in the mire for transformation of the blue giant is not good-looking, and hold IBM stock the largest single shareholder Buffett had also said Berkshire caused losses to buy shares in IBM a lot, as the past tens of year one of the most successful technology companies, IBM can restore the confidence of investors and markets read more

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Google redesigned image search to enable new search ads

Beijing time on July 21st morning news, according to foreign media reports, Google vice president Marisa · Meijer (Marissa-Mayer) on Tuesday at a press conference released a redesigned image search engine. In November last year, the media reported the latest Google Image-Swirl technology, but then Google image search service into silence. Google released a new image search interface, and launched a new Google image search ads.

Google, a new advertising product that enables marketers to put pictures in the text ads. The service is based on the results of the image search ads related to the relevance of the ads, so that the product ads can be displayed directly on the product. For example, when a user searches for a phone’s photos and parameters, Google image search is likely to show the relevant accessories and protective cover pictures. read more

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China Network Management Alliance

Dear brothers and sisters:       welcome you to join the Chinese network management alliance members, after a year of age can be applied to join the China Network Management Association after the assessment, specific can view: http://www.youpc.cn/join/

      you need to send a resume and a photo to us, our editor after the audit you will become our member

      you can also join our editorial team, so you can publish articles directly on the home page or the corresponding columns

      want to join the editorial team please see: http://www.youpc.cn/tougao/

      problems can be associated with QQ:4735566

      2007.10.20;       China read more

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Chinese e-commerce consumer psychology

Electronic Commerce (Electronic Commerce) in a word, Chinese with Alibaba, Taobao gradually emerge in front of people, online trading has become a kind of fashion, with the seller, the buyer has increased, people began to pay attention to electronic business, understand the network trade in net so many people, so something. This article combines the e-commerce model with Chinese characteristics, and share with you some of the consumer psychology, and hope to play a role in the future practice.

I am a very love shopping on Taobao, big and small things have also bought many, also learned a lot of business experience, the social reality of me is a little bargain, don’t often go to the store to buy things, but in the network, but I love "hanging out", and love with others "hanging out" in reality, if you see something, I usually is not better than three, generally take immediately with the way of shopping, and online, I will contrast often do, this is an example of e-commerce consumer psychology is the same as that of the life of consumer psychology has different point, we to a simple analysis of the causes of the difference. read more

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Jobs and iPhone abandon Flash, time to say goodbye

review: "sad about this, because it is an excellent platform. Flash is a good way to bridge the gap between designers and developers."

Facebook, chief security officer Alex · Stamos (Alex Stamos) last week to Adobe recommendations: stop repair Flash vulnerabilities, directly give up this software. Google and Mozilla also made a similar statement. Due to the exposure of a serious vulnerability, Google and Mozilla have been temporarily disabled in the browser Flash. The attitude of these internet giants reflects the decline of Flash, but also shows that the development of mobile devices are rapidly changing market environment. read more

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Electricity supplier chiefs, the two must be electricity providers must do price war must fight

DoNews May 29th news (reporter Xiang Shuang) the rapid influx of hot money from VC, to the home appliance business because of the goods, capital and other problems forced stop "electric qualifier", domestic enterprises in recent years are experiencing a "roller coaster" general thrill.

capital gradually cooling but still can not stop the high-speed running of the industry, in 2012, Beijing e-commerce conference site is still All seats are occupied. participants came people, even to set up at the venue before the more than and 10 row seat, just to listen to from WAL-MART, where the customer Eslite retail, business executives for the development of the industry good. And from their speech, you can sum up the two must principle, one is the electricity supplier must do it, and the other is the price war must be fought. read more

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Sea Amoy New Deal tenth days Customs issued a transitional policy

game continues. Sea Amoy tenth days of the new deal, the customs transitional measures at the end of the voice of the outside world. "First Financial Daily" from the General Administration of customs, people close to the pilot city port and part of the business department was informed that, in April 18th, "Notice of the General Administration of customs office on the implementation of the new tax policy of cross-border electricity supplier related matters" (hereinafter referred to as the "notice") has been issued to the eight port. read more

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Do not be afraid of personal website technology threshold

Do not be afraid of personal web site technology threshold – driven by the wave of Web 2, the Internet seems to have returned to the 99 year, when the Internet was the hottest in 2000. Many people are eager to start, think "the Internet is so good business environment, if you can not make a buck on the loss".

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Site promotion of actual combat strategy wonderful four way

for a long time did not come out today’s stationmaster net, look up, and learn a lot! Also own experiences: small! If you feel useful to look at, not just when appreciating a short story! Website promotion has been all the webmaster website in the heavy heart!! no transmission! No traffic! That is the world’s most sad thing ~ etc.anyway, free look at all upset straight to the theme of

~ ~ ~!

early promotion:

Baidu included, what links I do not say! This is clear to everyone that some quick! read more

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Without the mask exposure myth burst not cooked derivative what way

"three noes" mask exposure, false myth of wealth has been punctured by the derivative demonized to expand, the key is whether the "cooked" out of the circle of friends

"do not think you talk about skin care, are trying to earn your money. In fact, the face is yours, the spot is yours, wrinkles are yours……"

this is a typical mask micro business marketing copy. Write really good, but can not afford to circle of friends every day, friends are really tired. read more

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Liu Qiangdong new abacus Jingdong lightning IPO New Year’s Eve

reporter Tang Xunfang Beijing reported

January 30th, Beijing time, Lunar New Year thirty, Jingdong on this day to submit a prospectus to SEC, ready to be listed on the NYSE or NASDAQ, financing amount of $1 billion 500 million.

when people on the thirty Studuy Jingdong earnings, many people may wonder at this year’s huge loss enterprise is how to survive? Jingdong in 2011, a loss of 1 billion 400 million yuan, 1 billion 951 million yuan loss in 2012. At the same time, will also feel the e-commerce competition is so tragic. Dangdang has been listed after the loss, the share price has been sluggish. read more

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Taobao’s golden big sellers bug Yonago micro-blog share of arduous pioneering Road

September 1st, Taobao C2C’s big sellers a Shenzhen bug Yonago founder wood (micro-blog ID bug Yonago wood) in Sina micro-blog released more than and 20 consecutive micro-blog to share his blog since the start of the sad course. For a time to get a lot of people in the industry and buyers resonance. Especially in the "since the fichu incident broke out, micro-blog share entrepreneurial process let buyers see this bug meters Taobao big sellers strong and not easy.

octanoic acid entrepreneurial road, only to do the first Taobao women’s dream read more

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China electronic commerce net profit strategy

China listed at NASDAQ SOHU, NetEase, Sina shares in the last less than a year’s time or alarming, thanks to the good expectations of future performance and promote the NASDAQ small plate is rising gold price, the essence of performance regression is penetration of profit model and the traditional economic network and combination in this paper, reveals the nature and law of operation of the network economy to seek more economic communication network and the traditional combination of points, and the combination of means a new profit growth point, the essential reason network profit model is to change the communication way, summed up the following three ways of communication: read more

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A single brush into Taobao arena outside the necessary unspoken rule could not possible within, is t

When

was first exposed to the Internet, Alipay has not familiar with, never know the Alibaba also has a wife (MOM), also have never thought that the original descendants of Baba are against Ali mother growing up…… Even hear the brush, but also always feel a local phenomenon, until the gradual entry of a friend into the Taobao shop industry, until a friend has done a single brush life.

sales and praise to promote the value of a single brush into the unspoken rules Taobao

honey, spent 23 yuan to buy a bottle of Lancome all essential oils, at first glance, it% two hundred is false, but Taobao ranked very high, very high sales, the evaluation is all full of praise. Buy, I received 5 yuan from a shop to send back the spot, five points praise to 5 yuan cash back now, only fools do not dry, so a honey relish spent 18 yuan to buy a bottle of essential oil with the international famous brand, once, on the shelf. read more

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